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Como Group
Brand Identity

Mehrana.Dev crafted a sophisticated
modern Leather products brand identity
for The Como Group.

Services:
Brand Identity & Guidelines

Project Brief

Nature and luxury are an integral part of the brand identity of Como Group - showcasing the team's expertise and emphasizing its connection to the leather industry.

Explore the process

The process began with analyzing the Como Group’s values, mission, and target audience.
This initial research laid the foundation for developing a brand strategy aligned with the team’s goals and resonating with their target market.

Based on the insights gained from the research phase, Mehrana.Dev proceeded to create a visual identity that embodied the Como Group’s brand personality.

This involved designing Como’s visual identity, which reflects the brand’s essence, highlighting exclusivity and sophistication.

Guideline

Logotype

Sign

Guideline

Typography

Outfit font

Guideline

Color Palette

Mehrana.Dev transformed The Como Group's leather brand into a global icon, crafting a vision of luxury and artistry that captivates the world.

Como’s Visual Identity

Identity. General View

 

Como’s brand embodies the essence of luxury, sophistication, and timeless elegance.
Every piece we create reflects meticulous craftsmanship, premium quality, and a deep connection to nature.

Core Identity: Rooted in natural beauty, Como’s brand draws inspiration from the earth’s rich palette. The Rich Reds, bold tones of red evoke wine’s richness and the fiery energy of motivation. Emerald Greens, Symbolizing renewal, and the dazzling beauty of precious emeralds.
Golden Accents: Capturing the essence of value, luxury. Cream and grey are selected from nature.

Mehrana.Dev design team completed the development of the style with a functional brand guideline.

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